Taught by a team of award-winning journalists and media professionals, the newly launched Media Summer School programme is the first of its kind in Asia. It offers an immersive and practical experience for undergraduate students interested in business, arts & culture, film, and sports through the lens of media. In addition to certificates of completion, participants will graduate with essential skills for multimedia storytelling.
Module 1: Introduction to the World of Business Media (Jul 8 - 12)
This immersive learning programme is designed to introduce students to the dynamic intersection of media and business. Through interactive sessions, field trips to leading business media outlets, and discussions with journalists and communications professionals, students will gain firsthand insights into the role of media in shaping business narratives and strategy. Students will also have the opportunity to hear from executives of listed companies and learn about media-centric corporate strategy and events.
- Teacher: Catherine Chan
- Teacher: Eric Wishart
- Teacher: Jing Yang
- Teacher: Professor Ruby Yang